Thursday, December 21, 2017

"Why Millennial Pink Refuses to Go Away"



"For one thing, with Millennial Pink, gone is the girly-girl baggage; now it’s androgynous. (Interestingly, back in 1918, the trade publication Earnshaw’s Infants’ Department published an article saying, “The generally accepted rule is pink for the boys, and blue for the girls.”) In these Instagram-filtered times, it doesn’t hurt that the color happens to be both flattering and generally pleasing to the eye, but it also speaks to an era in which trans models walk the runway, gender-neutral clothing lines are the thing, and man-buns abound. It’s been reported that at least 50 percent of millennials believe that gender runs on a spectrum — this pink is their genderless mascot... 

December 2014: Of all pink-related tags on Tumblr, #palepink becomes the most popular, used even more than #pink itself. Some take to calling the shade Tumblr Pink. Tumblr’s fashion and art lead, Valentine Uhovski, says, “Tumblr Pink is a tone that somehow merges the millennial futurism and mid-century idealism all at once.”... 

Natalie Diaz: Natives are not red any more than African or African-American people are black or Asians are yellow. Most white people, however, are pink, not white. A more accurate color than Millennial Pink might be: white. A shady white, as white can be so often."


There is definitely also this pairing with a pale mint green that is happening too. 

Related: article if the pink blue thing with color if the year last year


FB: "It’s fundamentally a great color that had been gendered to the point where it became obsolete, and now that maybe people can relax about that, it’s just a great color."

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