"What we've done is we've cut the world into 3-meter squares, so that's 57 trillion 3-meter squares," Chris Sheldrick, co-founder of What3Words, tells NPR's Rachel Martin. "And there's enough words in the dictionary — so, I'm talking words like table, chair, spoon — that you can actually assign three words to every 3-meter square in the world and you don't run out of combinations."..
Even in the capital city, Ulaanbaatar, there aren't really street names that people use in everyday life," Sheldrick says. "You can't put [an address] into an app, and people tend to use directions — or they say, you know, 'by the blue, tall building,' or 'the lampost on the left.' "
When the new system is put into place though, things will be a bit different.
"The first thing that somebody would do would be to discover their three words," he explains, by downloading the app. Once equipped with their own address phrase, Mongolians will be able to provide a precise and unambiguous location for any number of uses — like navigation, banking and online shopping."
http://www.npr.org/2016/06/19/482514949/welcome-to-mongolias-new-postal-system-an-atlas-of-random-words#Where?utm_source=facebook.com&utm_medium=social&utm_campaign=npr&utm_term=nprnews&utm_content=20160619
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