"To Seem Confident, Women Have to Be Seen as Warm"

"Our study, which has been accepted for presentation at the Academy of Management’s conference in August, shows that men are seen as confident if they are seen as competent, but women are seen as confident only if they come across as both competent and warm. Women must be seen as warm in order to capitalize on their competence and be seen as confident and influential at work; competent men are seen as confident and influential whether they are warm or not.

For women, in the absence of warmth there was virtually no relationship between competence and confidence ratings. When women were seen as both warm and competent, they were also seen as more confident — and thus more influential. Competent but less-affable female engineers were evaluated by their colleagues as less confident in their professional roles. These female engineers were, in turn, less influential within the organization. In sum, women’s professional performance is not evaluated independently from their personal warmth."

https://hbr.org/2016/07/to-seem-confident-women-have-to-be-seen-as-warm

If you are a woman, if you want to do anything you have to do it All.